Behind The Scenes: J.McLaughlin and Palm Beach Lately's Florida Blogger Event

Photography by: South Moon Photography

In March, Palm Beach Lately partnered with J.McLaughlin to co-host a shopping event and lunch for ten of the Sunshine State’s best fashion and lifestyle bloggers and trendsetters. The fashionistas met at J.McLaughlin’s Palm Beach store to try on their favorite pieces from the spring collection and then took The Free Ride to lunch at nearby Cafe Boulud at The Brazilian Court.

The style makers included Ashley Brooke of Ashley Brooke Designs, model Bettina Anderson, Susan Meyer of JP Crickets, Katherine Lande of KL Style and fashion editor at Palm Beach Illustrated, Beth Aschenbach and Danielle Norcross of Palm Beach Lately, Alyson Seligman of The Average Girl’s Guide, Stephanie Hill of The Style Bungalow, Darcy Jones of The Supper Model, and Allegra Fanjul of Very Allegra.

Scroll below to for a peek inside this fabulous style event {and a first look at their new Hobe Sound store!}, and shop their favorite J.McLaughlin pieces online or at a store near you!

Bloggers: Stephanie Hill of The Style Bungalow and Allegra Fanjul of Very Allegra

Favorite pieces: Palm River Hat in denim and yellow, Eden Blouse, Cosmo Gingham Short, Tyler Sweater and Silk Scarf

Blogger: Katherine Lande of KL Style and fashion editor at Palm Beach Illustrated

Favorite pieces: Print Dresses and Brewster Large Tote

Fashionistas: Darcy Jones of The Supper Model, model Bettina Anderson, and Allegra Fanjul of Very Allegra

Favorite pieces: Palm River Hat in pink, Libre Caftan, Palm River Hat in yellow, Stripe Boatneck Tee, Palm River Hat in denim and Eden Blouse

Blogger: Alyson Seligman of The Average Girl’s Guide

Favorite pieces: Palm River Hat in yellow and Maria Halter Dress

Blogger: Danielle Norcross of Palm Beach Lately

Favorite pieces: Sylvie Dress and Gilchrist Dress

Fashionistas: Susan Meyer of JP Crickets, Allegra Fanjul of Very Allegra, Beth Aschenbach of Palm Beach Lately and Ashley Brooke of Ashley Brooke Designs

Favorite pieces: Signature Tee, Leslie Pencil Skirt, Prima Crop Cardigan, Eden Blouse, Cosmo Gingham Short, Plage Tunic, Petal Short and Marlowe Dress

Blogger: Darcy Jones of The Supper Model

Favorite pieces: Panama Hat and Libre Caftan

Blogger: Beth Aschenbach of Palm Beach Lately

Favorite pieces: Eden Blouse and Madera Striped Pant

Bloggers: Allegra Fanjul of Very Allegra, Stephanie Hill of The Style Bungalow, Alyson Seligman of The Average Girl’s Guide and Beth Aschenbach of Palm Beach Lately

Favorite pieces: Eden Blouse, Cosmo Gingham Short, Palm River Hat in yellow, Tyler Sweater, Silk Scarf, Madera Striped Pant, Plage Tunic and Petal Short

The whole gang in J.McLaughlin’s Palm Beach store.

Fashionista: Susan Meyer of JP Crickets

Favorite pieces: Signature Tee, Leslie Pencil Skirt and Prima Crop Cardigan

Fashionistas: Allegra Fanjul of Very Allegra and Susan Meyer of JP Crickets

Favorite piece: Eden Blouse, Signature Tee, Leslie Pencil Skirt and Prima Crop Cardigan

Fashionistas: Darcy Jones of The Supper Model and Susan Meyer of JP Crickets

Favorite pieces: Palm River Hat in pink, Mykonos Maxi Dress, Signature Tee, Leslie Pencil Skirt and Prima Crop Cardigan

After shopping, the girls stepped out to Worth Avenue to catch The Free Ride to lunch!

Fashionistas love to lunch at Cafe Boulud at The Brazilian Court.

And the girls couldn’t wait to open the goodies from Ashley Brooke Designs!

Bettina Anderson shows us her new ABD Hello Sunshine Coffee Mug!

This sunshine mug is a must-have for any Florida girl!

The final crowd pleaser was J.McLaughlin’s amazing Large Sailcloth Duffle! It makes a special, personalized gift when monogrammed with initials! We hope you enjoyed this behind the scenes look at our blogger event. Many thanks to J.McLaughlin for co-hosting this memorable event with us!! Before we go, we have one more exciting bit of news for you…

Here is a first look at J.McLaughlin’s NEW Hobe Sound store! This adorable coral storefront is 1,263 sq. ft. and is located at 11770 South East Dixie Highway. This location brings J.McLaughlin’s retail portfolio to 96 stores! Way to go!!